Netflix Bets Big: New Korean Romance Series from 'Crash Landing' Director

Netflix has started production on 'Long Vacation', a new Korean romance series with Lee Jung-hyo, director of 'Crash Landing on You', and screenwriter Jung Hyun-jung, known for her successful romantic comedies. The platform shared images from the first day of table reads in Seoul, marking the beginning of this anticipated project. This announcement underscores Netflix's continued investment in Korean content, solidifying its position in the global entertainment market. The project promises to captivate audiences with a fresh story and a promising cast, following in the footsteps of the success of 'Crash Landing on You'.

The series stars Choo Young-woo, winner of the Baeksang Award for Best New Actor last year for his roles in 'The Tale of Lady Ok', 'The Trauma Code: Heroes on Call', and 'Head Over Heels', playing Demon 3375, a powerful being with centuries of existence. Lee Se-young, known for 'The Red Sleeve' and 'What Comes After Love', plays Deul-pan, a hotel employee. The combination of these talents promises a rich narrative and compelling performances, key elements for the success of the series. Netflix's choice of cast reinforces its commitment to emerging talent and the quality of Korean production.

Lee Jung-hyo, after the success of 'Crash Landing on You', has directed original series such as 'Doona!' (2023) and the thriller 'The Price of Confession' (2025). Jung Hyun-jung, with over a decade of experience, has written hits such as 'I Need Romance', 'Romance Is a Bonus Book', 'Lovestruck in the City', and 'Discovery of Love'. The combination of these talents suggests a high-quality production, with a solid narrative and expert direction. Netflix is confident in their experience to replicate the success of 'Crash Landing on You' and consolidate its catalog of Korean dramas.

The series joins a list of 33 Korean titles announced in January, including a new season of 'Singles Inferno' to the romantic comedy 'Boyfriend on Demand', starring Blackpink's Jisso, and 'Possible Love' by Lee Chang-dong. The platform has demonstrated its commitment to the Korean market, which has become one of its most important content engines outside the United States. The BTS comeback concert broadcast live from Seoul's Gwanghwamun Square attracted 18.4 million viewers and hit No. 1 on Netflix in 24 countries.

The success of the BTS comeback concert, which attracted millions of viewers, demonstrates Netflix's strong connection with the Korean audience. This event, which reached number 1 in 24 countries, highlights the platform's ability to offer high-demand content globally. The continuous investment in Korean content is strategic for Netflix, which seeks to expand its audience and consolidate its position in the streaming market. The platform continues to bet on the diversity of genres and Korean talent to maintain the interest of its subscribers.